As the world turns...
We all get older. The pioneers of the gaming industry and the people that love games age, the target is moving. True?
The most interesting part of the article was this:
The social element of the MMORPG genre could also be a boon. Loneliness and isolation are problems often faced by those over 70. With a massively-multiplayer game, however, it's easy to maintain a strong, varied social circle without leaving the home. Videogames are also a hell of a lot more stimulating than watching TV - dozens of studies have concluded that mentally challenging activities can maintain cognitive abilities and stall the onset of dementia. These will surely be key marketing themes in the coming era of mature gamers.
The most interesting part of the article was this:
The social element of the MMORPG genre could also be a boon. Loneliness and isolation are problems often faced by those over 70. With a massively-multiplayer game, however, it's easy to maintain a strong, varied social circle without leaving the home. Videogames are also a hell of a lot more stimulating than watching TV - dozens of studies have concluded that mentally challenging activities can maintain cognitive abilities and stall the onset of dementia. These will surely be key marketing themes in the coming era of mature gamers.
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